Louisville Cardinals vs. Rutgers Scarlet Knights Picks: 2010 NCAA Football Betting

Louisville Cardinals
(5-6, 5-6 ATS)

Rutgers Scarlet Knights
(4-6, 2-8 ATS)

Kick off your day after Thanksgiving bash by taking in a fantastic college football betting battle in the Big East, as the Louisville Cardinals duke it out with the Rutgers Scarlet Knights.

This is the last chance for the Cardinals to make it to a bowl game this year, and we believe that HC Charlie Strong and company really deserve it. The Redbirds have made it here thanks to their defense, which is averaging allowing just 302.4 yards and 19.2 points per game. This unit has already posted two shutouts this season, but only one team has scored more than 24 against them this year. QB Adam Froman is dealing with an ankle injury that has kept him out of the lineup since the end of October, but he is expected to be back in the lineup again this weekend. Froman has thrown for 1,633 yards and 11 TDs on the campaign. There might not be a receiver that has even reached the 400 yard plateau this year, but one thing that there certainly is on this squad is one heck of a running back. RB Bilal Powell is one of the best backs in the game, as he has 1,207 yards and nine TDs this year. He can’t do it himself though, and he needs Froman or another member of the offense to really step up to get the job done against the Scarlet Knights.

This is a bowl elimination game for the Scarlet Knights as well, as they need to win both of their last two NCAA football betting battles to survive deeper into the month of December. The good news for Rutgers is that the offense just had its best game of the season, a 38 point outburst on the Cincinnati Bearcats. The bad news is that it just had its most dreadful defense showing in years, allowing 69 points in a terrible defeat. There really hasn’t been a quarterback show up for HC Greg Schiano this year, as he has tried both QB Tom Savage and QB Chas Dodd. It will probably be Dodd that gets the nod this week, as he is the team’s leader in passing yards (1,321) and touchdowns (9). WR Mark Harrison has been the offensive hero, as he has caught 35 passes for 681 yards and eight TDs. There hasn’t been much of a running game either, as RBs Jeremy Deering, Joe Martinek, and Jordan Thomas just haven’t gotten the job done. In fact, the leading rusher is actually a wide receiver, as Mohamed Sanu has 309 yards and four TDs mostly out of the Wildcat formation.

The Scarlet Knights have had enough this year. They’re the odd team out that deserves to be voted off of the bowl island. Louisville should really get the job done in this one and lock down a bowl game in Strong’s first season in charge.

College Football Free Pick: Louisville Cardinals -3

Sephora Rolls Out New Format.

WWD March 14, 2003 | Costello, Brid Byline: Brid Costello PARIS – Sephora plans to pack a punch with its new retail format, set to be unveiled in early May here.

It comes amid a stagnant worldwide perfumery market and continuing speculation that LVMH Mo?t Hennessy Louis Vuitton, Sephora’s owner, could be sprucing up the 479-door chain for an eventual sale.

The new, 9,150-square-foot Sephora will be on the Rue de Rivoli in one of the former Samaritaine department store buildings, which is under reconstruction and owned by LVMH. Compared with other Sephora doors, “Sephora Rivoli” boasts heightened service, including an emphasis on new products, skin care, massage and nail treatments, said Francois Neukirch, general director of Sephora France. In the past, Sephora has built its reputation on the back of its fragrance expertise, with the category reportedly generating 50 percent of the chain’s volume. Skin care, however, has proven to be a harder sell, because of the store’s self-service format.

“The first vocation of the Rue de Rivoli store is to highlight for customers the work of prestige brands, to create trends and be fashion [forward],” he told WWD.

Many elements of the store’s format were chosen after being tested in Sephora’s treatment-specific “white” store in the Bercy Village neighborhood and some of its other French doors.

Sephora’s next-generation concept store is the last step in several recent changes for the chain, whose executives aim to make it positive in cash and operating profit globally this year.

At this point, there are no plans to carbon copy the new retail format. “Sephora Rivoli is a megastore, and we won’t transform all of our stores into megastores,” continued Neukirch. However, elements that work in the new location might be adapted to doors in France and then throughout Europe. this web site sephora coupon code

While Neukirch would only say the upcoming shop should become one of Sephora’s top five grossing stores in its first year, industry sources estimate it could generate up to $15 million in retail sales in the period.

To enter the new Sephora door, which is in the basement, people will descend via an escalator flanked by a red carpet. Once inside the store, however, Sephora’s traditional red carpet is replaced with white marble, chosen to brighten the store’s signature black-and-white decor.

Straight on are a series of white tables divided into three categories, which run along the shop’s length.

The first is to display individual new fragrances, while the second will have novel scents grouped by type – for instance, seasonal fragrances or young designer scents. These and events staged to accompany them will be changed regularly to create excitement, said Neukirch.

“The store will breathe, be very supple and change very rapidly,” he continued. “The central aisle will add life and change every two weeks or every month as a function of what’s happening.” In the last part of the central aisle will be a “fragrance initiation” table for consumers to learn about scent and sample its component ingredients. A perfumer from a Grasse, France-based fragrance house will oversee the table full-time.

As in traditional Sephora doors, scents here will remain displayed alphabetically by brand on shelving that runs along both sides of the store.

Another break from Sephora’s habitual format comes with the new perfumery’s skin care department. Formerly, Sephora consigned the category to the back of its stores. Now, however, it is to have a more prominent location, right by the new store’s entrance.

Neukirch acknowledged treatment is a strong lure for consumers. So, too, is the service proffered to sell it, alongside other beauty categories, he said.

Trained aestheticians will run the new Sephora door’s skin care section, where dermatological diagnostic tests and quick, above-clothes massages will be available.

To further facilitate the shopping experience, a rotating selection of skin care products will be displayed by theme. Antiaging items, for instance, might be grouped together on shelving separate from the traditional treatment-merchandising units stocking brands alphabetically.

“We generally treat products by brand, but our ambition is that everyone, no matter what their age or [ethnic] origin, can find a solution to their needs in our store,” explained Neukirch.

This new system of merchandising skin care will be introduced in the chain’s 50 largest stores in France by June.

The treatment selection will also showcase a broad selection of high-end hair care, including brands such as John Frieda, Biotherm and Lanc?me. Niche names in the lineup include Alexandre Zouari and Christophe Robin.

Up on the wall in niches here, some treatment lines will be shown in their entirety. here sephora coupon code

In the new Sephora’s fragrance section, scents’ ancillary bath and body lines will get more play, as well. They, too, will be displayed in niches above traditional shelving units, while formerly, they were largely stored in drawers.

Sephora’s color cosmetics department will also have a makeover. Rather than housing all of its makeup in gondolas, classic brands, such as Chanel and Christian Dior, are to be in wall units at the back of the store. Trendy brands, such as Hard Candy, meantime, will be in freestanding merchandising units.

An area for in-store makeup events will be in the heart of the color cosmetics area, as will a nail bar, where customers will get free manicures.

In the new Sephora store, consumers also will be able to sign up for loyalty cards – a first for the chain.

All of the added services are meant to lure shoppers from the surrounding busy commercial district. Here, fast-fashion-brand shops, such as Etam and Zara, are located nearby along Rue de Rivoli in the trendy Marais neighborhood, plus new restaurants designed by Philippe Starck and Andr?e Putman. The newcomers are expected to generate traffic, as is the new Kenzo store, which also is housed in another former Samaritaine building.


The new site, to be opened in May.

Costello, Brid

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